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Management 81
ISSN 1820-0222
ISSN 2406-0658 (Online)
Effective cost management and customer profitability measurement

 

The paper shows the relationship between the effective cost management and the profitability measurements per customer (customer profitability), which is a more recent perception from the point of view of the company cost management,as well as, in the long run, from the point of view of the marketing management too, in the context of long-term customer relations management. We started from the complexity of the cost management and the role it plays in modern business. We also analysed the value-based management. The result of the research is the analysis and the presentation of the consequences of customer/user of srvices-based cost accounting and management.

 

prof. dr Vesna Milićević, prof. dr Bojan Ilić

 

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Issue 81
Wednesday, 01 March 2017
Issue number81, of journal for theory and practice "Management", is published and it can be downloaded from 'Review of issues' section. It has been published only in English version.
Issue 80
Wednesday, 23 November 2016
Issue number 80, of journal for theory and practice "Management", is published and it can be downloaded from 'Review of issues' section.
Issue 79
Friday, 02 September 2016
Issue number 79, of journal for theory and practice "Management", is published. Articles from this issue can be downloaded from 'Review of issues' section.
Issue 78
Friday, 20 May 2016
Issue number 78, of journal for theory and practice "Management", is published. Articles from this issue can be downloaded from 'Review of issues' section.
Issue 77
Wednesday, 24 February 2016
Issue number 77, of journal for theory and practice "Management", is published. Articles from this issue can be downloaded from 'Review of issues' section.
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